Find Your Immersive Imagination

We want to equip artists across the UK with the tools to explore immersive technologies within their creative practice.

Our programme will offer community, training, mentorship, and funding opportunities to develop creative work and grow the immersive arts community across the UK and beyond.

£3.6 million in grant funding will be made available to artists between 2024 and 2027 through 3 rounds of funding opening in October 2024, Spring 2025 and Spring 2026 with the aim to fund over 200 artists.

*Applicants must be based in the UK

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Funding Strands Available

Explore: £5,000

  • Purpose: Support early stage creative exploration with immersive technologies.

  • Details: Ideal for individuals, small groups, or organisations (10 employees or fewer) new to immersive arts. Get funding to experiment with new technologies, collaborate, and share your learning with no need to create a finished piece.

Experiment: £20,000

  • Purpose: Support experimental immersive artwork for small audience testing.

  • Details: For individuals, micro-entities or small organisations (10 employees or fewer) to get ideas off the ground and into development and testing phases.

Expand: £50,000:

  • Purpose: Support prototypes and existing work for public presentation.

  • Details: For individuals, collaborations, micro-entities, or small organisations (50 employees or fewer) looking to advance existing projects to their next stage for development, testing or presentation.

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Programme Partners

Immersive Arts is run by a collaborative consortium of ten partners who are deeply embedded within the UK’s immersive arts and research communities, and committed to creating positive change in the sector.

The programme’s lead hub is Pervasive Media Studio. UWE Bristol are the academic lead and Watershed are the Executive Producers, working in close partnership with University of Bristol and cultural organisations in Belfast and Derry~Londonderry (Nerve Centre), Cardiff (Wales Millennium Centre) and Glasgow (Cryptic).

The training and events programme is being led by Crossover Labs, alongside strategic support from Unlimited, Innovate UK Immersive Tech Network and XR Diversity Initiative and an international Advisory Board.

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Latest News

New Immersive Arts Programme Launches with Inspiration Day Invitation

New Immersive Arts Programme Launches with Inspiration Day Invitation

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Partners

Funders

Funding for Immersive Arts is provided through a collaboration between the UKRI Arts and Humanities Research Council (AHRC), Arts Council England (ACE), the Arts Council of Wales (ACW), Creative Scotland and the Arts Council of Northern Ireland (ACNI). Funding from Creative Scotland, ACW and ACNI is provided by The National Lottery.

Meet The Team

Colm O'Donnell

Colm O'Donnell

Immersive Arts Producer
David Lewis

David Lewis

Director of Communications and Development
Niall Kerr

Niall Kerr

Head of Heritage & Community Relations